Methods for change

In order for the Swedish Society for Nature Conservation (SSNC) to achieve the objectives included in its four-year operational plan and aim for its vision “A sustainable future on a healthy and living planet”, we work on the basis of five methods to bring about change. These are:  

You can read more about our methods and get an idea about our approach and the work carried out by SSNC down below.

SSNC seeks to evoke love and respect for nature. We disseminate knowledge and organise activities that make it easier for people to discover and experience nature. We want to give more people the opportunity to enjoy and understand nature. We believe that people become more involved and willing to protect nature when they live in close proximity to it and are able to put words on what they see and experience. 

The Swedish Society for Nature Conservation works with education and capacity development to support individuals and organisations wanting to work with the environment. Action requires knowledge and all our work is based on science and facts. In our advocacy efforts, we mobilise our members as well as the general public. By means of a broad and inclusive popular movement, we turn into a large number of individuals who together are able to set society on a better course.  

SSNC seeks to influence decision-makers in politics, business and the public sector in Sweden, the EU and globally. We identify problems and propose solutions, analyse and build strategic alliances. We meet and talk to politicians, business leaders and civil servants. The decisions and actions of current decision-makers are absolutely crucial if we are to protect life on our planet in the future. Political decisions should set environmentally friendly rules for society in order to promote a viable nature. Companies and public actors should comply with laws and regulations but also lead the way.   

In order to protect nature and use our natural resources in a sustainable fashion, we all need to be environmentally sound in our choices and habits. SSNC supports individual consumers, companies and public actors in terms of making wise choices contributing to a more sustainable form of consumption. Consumer information and certifications – such as our own label Bra Miljöval (Good Environmental Choice) – may facilitate making environmentally sound choices. We analyse, disseminate knowledge and good examples and call for action contributing to a more sustainable consumer culture. Consumer power has an impact on society, often resulting in new political demands and stricter legislation. 

SSNC seeks to engage in strategic partnerships in order to solve current and future challenges. Coordinating efforts locally, regionally and nationally makes us even more powerful as an organisation. We collaborate with networks, organisations and companies, as well as with a large number of partner organisations all around the world. Together, we have the power to influence both large and small decisions.